Launch your Vision
Launch Packages are designed for founders ready to move from idea to execution with clarity and confidence.
Combining strategic brand foundations with refined design and digital build, this service transforms early-stage concepts into credible, client-ready businesses.
It’s a structured, end-to-end process that removes overwhelm and replaces it with direction, momentum, and a polished online presence built to convert.
Realignment, refinement, renewal: For existing businesses ready to evolve
A brand refresh designed for businesses that have outgrown their current identity and are ready for alignment, refinement, and growth.
Brand Foundations
Discovery session to clarify your audience, positioning, and tone of voice
Visual brand direction: colours, typography, iconography, and styling
Website Build
Fully responsive, client-ready online site
Shopping cart & checkout optimisation
Basic SEO setup
Instagram & Social Setup
Guidance on product photography for social and web
Content structure & posting strategy for launch
Visual Assets
Handover & Training
Guided handover session to show you how to manage your products, orders, and store
Step-by-step Handover Pack
Your website package will include ongoing website management, ensuring your website stays up to date and any necessary edits or updates are taken care of for you.
Please note: The monthly management fee is payable separately from your initial website build. Squarespace, WordPress hosting, domain registration, and any other third-party platform subscriptions or integrated service costs are not included and must be paid directly by you.
Your complete idea-to-launch experience
A full studio launch experience designed to take you from concept to a professional, client-ready online presence.
Brand Foundations
Discovery session to clarify your audience, positioning, and tone of voice
Visual brand direction: colours, typography, iconography, and styling
Brand messaging and product positioning guidance
Website Build
Fully responsive, client-ready online site
Shopping cart & checkout optimisation
Basic SEO setup & Google Analytics integration
Instagram & Social Setup
Guidance on product photography for social and web
Content structure & posting strategy for launch
Visual Assets
Handover & Training
Guided handover session to show you how to manage your products, orders, and store
Step-by-step Handover Pack
Please note: Squarespace subscription fees and domain costs are billed separately and are not Your website package will include ongoing website management, ensuring your website stays up to date and any necessary edits or updates are taken care of for you.
Please note: The monthly management fee is payable separately from your initial website build. Squarespace, WordPress hosting, domain registration, and any other third-party platform subscriptions or integrated service costs are not included and must be paid directly by you.
A full-service launch package designed to take your e-commerce business from concept or existing brand to a professional, client-ready online store, without overwhelm.
Brand Foundations
Discovery session to clarify your audience, positioning, and tone of voice
Visual brand direction: colours, typography, iconography, and styling
Brand messaging and product positioning guidance
E-Commerce Website Build
Fully responsive, client-ready online store
Up to 10 product listings (includes product descriptions, photography guidance, and SEO-ready content)
Payment gateway setup & integration
Shipping and tax configuration
Shopping cart & checkout optimisation
Basic SEO setup & Google Analytics integration
Instagram & Social Setup
Guidance on product photography for social and web
Content structure & posting strategy for launch
Visual Assets
Imagery guidance for the website
Handover & Training
Guided handover session to show you how to manage your products, orders, and store
Step-by-step Handover Pack
Your website package will include ongoing website management, ensuring your website stays up to date and any necessary edits or updates are taken care of for you.
Please note: The monthly management fee is payable separately from your initial website build. Squarespace, WordPress hosting, domain registration, and any other third-party platform subscriptions or integrated service costs are not included and must be paid directly by you.
Your brand, beautifully brought together.
A complete visual identity experience designed to give your business a cohesive, professional look across every touchpoint.
Whether you're launching something new or ready to refresh your existing brand, we'll bring your vision to life with thoughtful design, considered details and a visual identity that feels unmistakably you.
Brand Identity
Logo suite: A primary logo, secondary logo and supporting submark or brand icon.
Brand typography: A curated selection of fonts, including heading and body text pairings.
Colour palette: A signature palette of 4–6 colours, complete with HEX codes and digital colour values.
Visual direction: A cohesive aesthetic tailored to your business, audience and personality.
Branded Business Essentials
Email signature: A custom-designed email signature incorporating your branding, contact details and relevant links.
Business card design: A double-sided business card designed to make a lasting impression, supplied as print-ready artwork.
Brand asset files: Your final logo variations and essential brand assets, organised and ready to use across digital and print platforms.
Mini Brand Guidelines [Canva Pro required]
Your go-to guide for keeping your branding consistent as your business grows.
Logo variations and usage guidance
Brand colours and HEX codes
Typography and font hierarchy
Practical guidance for applying your visual identity consistently
Handover & Delivery
Your completed brand assets will be supplied digitally, ready to bring your new identity into your business.
You'll have the essential tools to start showing up consistently, confidently and professionally, wherever your customers find you.
A one-off investment in a cohesive brand identity, designed to grow alongside your business.
Please note: Business card printing and delivery, premium font licences and any additional third-party costs are billed separately. Website design, social media templates and additional branding collateral are not included in this package.
Lumen Launch Packages - The Process
