Marketing & Growth Support
Our monthly retainers are designed for founders who want consistent, strategic support without the pressure of managing everything alone.
These services provide ongoing structure, visibility, and maintenance, ensuring your brand remains polished, active, and aligned as your business evolves.
Ideal for those ready to grow sustainably while staying focused on their core work.
Turn your product into a campaign people actually buy into.
At Lumen Launch, we don’t approach influencer marketing as one-off posts or random collaborations. We build a structured system that connects influencer content, product drops, and conversion strategy to drive consistent sales.
This is designed for product-based brands ready to move beyond posting and start scaling.
What This Includes
Influencer Collaboration Engine
We source, manage, and build relationships with a consistent pipeline of influencers aligned with your brand. From outreach to coordination, we ensure you’re receiving high-quality, conversion-focused content every month.
Campaign & Drop Strategy
Your products and collaborations are positioned as planned “drops” rather than one-off posts. We build anticipation, structure launches, and maintain momentum so each release feels like an event.
Content & Conversion Direction
We guide your content strategy so everything works together. This includes what to post, how to position it, and how to convert engagement into purchases through stories, messaging, and audience interaction.
How It Works
Launch Phase: We build the foundation. This includes your influencer pipeline, campaign structure, and first drop strategy.
Ongoing Growth: We manage influencer activity, oversee campaigns, and continuously refine your content and conversion approach to drive results month by month.
Who This Is For
Product-based brands
Founders with an existing audience who want more sales
Businesses ready to invest in structured growth
Brands collaborating with creators, artists, or influencers
A consistent flow of influencer-led content, structured product launches, and a clear system designed to turn attention into revenue.
Your brand, beautifully brought together.
A complete visual identity experience designed to give your business a cohesive, professional look across every touchpoint.
Whether you're launching something new or ready to refresh your existing brand, we'll bring your vision to life with thoughtful design, considered details and a visual identity that feels unmistakably you.
Brand Identity
Logo suite: A primary logo, secondary logo and supporting submark or brand icon.
Brand typography: A curated selection of fonts, including heading and body text pairings.
Colour palette: A signature palette of 4–6 colours, complete with HEX codes and digital colour values.
Visual direction: A cohesive aesthetic tailored to your business, audience and personality.
Branded Business Essentials
Email signature: A custom-designed email signature incorporating your branding, contact details and relevant links.
Business card design: A double-sided business card designed to make a lasting impression, supplied as print-ready artwork.
Brand asset files: Your final logo variations and essential brand assets, organised and ready to use across digital and print platforms.
Mini Brand Guidelines [Canva Pro required]
Your go-to guide for keeping your branding consistent as your business grows.
Logo variations and usage guidance
Brand colours and HEX codes
Typography and font hierarchy
Practical guidance for applying your visual identity consistently
Handover & Delivery
Your completed brand assets will be supplied digitally, ready to bring your new identity into your business.
You'll have the essential tools to start showing up consistently, confidently and professionally, wherever your customers find you.
A one-off investment in a cohesive brand identity, designed to grow alongside your business.
Please note: Business card printing and delivery, premium font licences and any additional third-party costs are billed separately. Website design, social media templates and additional branding collateral are not included in this package.
Strategically planned campaigns for holidays, product launches, or special promotions.
Includes content ideas, timing, and direction so you can execute campaigns with clarity and confidence. Perfect for Christmas, Valentine’s Day, Mother’s Day, Easter etc. Recommended to book at least 8-6 weeks before the event in order to deliver the campaign plan. Bespoke campaigns upon request.
Quarterly Seasonal Campaign Subscription
A considered, quarterly campaign designed to keep your brand visible, relevant, and aligned with the season ahead, without the pressure of constant planning.
Every three months, I create a tailored seasonal campaign for your business, mapping out exact content to produce, key messages to communicate, and how everything ties back to your wider goals. This includes clear post ideas, suggested formats, and guidance on when and how to share, so you’re never guessing what to say or post.
Ideal for businesses who want to show up consistently and intentionally, while staying focused on running their business.
Includes:
One bespoke seasonal campaign every 3 months
Defined campaign theme and messaging
Exact social post ideas and content prompts
Suggested timings and rollout plan
Clear direction you can execute with ease
Consistent presence, without the daily pressure.
(12-month partnership)
An ongoing social media management service designed to maintain consistency, clarity, and presence beyond launch.
This retainer includes curated grid posts and multiple stories per week, planned and published with intention to support visibility, engagement, and brand growth.
Content is guided by your brand strategy, ensuring your online presence remains aligned, considered, and active without requiring constant input from you.
Intense:
This includes Seasonal Campaign Planning for holidays, product launches, or special promotions
4–5 grid posts per week
Daily stories (5–7 per week)
Content planning, scheduling, and publishing
Caption writing and hashtag strategy
Light engagement management and DMs
Your involvement: Hands-off. I manage the account day-to-day, ensuring consistency, clarity, and momentum.
Moderate:
3 grid posts per week
3–5 stories per week
Content planning and scheduling
Caption writing and content direction
Your involvement: Minimal. You provide input or approvals, and I handle structure, posting, and flow.
Low:
1–2 grid posts per week
1–2 stories per week
Content planning and posting support
Strategy and direction guidance
Your involvement: Collaborative. Ideal if you enjoy being involved but want clarity, structure, and support.
Lumen Launch Monthly Support - The Process
-
![Two women in white shirts sit at a wooden table, looking at a laptop with wedding photos open on the screen. One woman points to the screen, and there is a paper with color charts on the table.]()
01
Onboarding & Alignment
We review your current position, clarify monthly objectives, and agree clear priorities so support is intentional and results-driven. -
![A wooden table with a pink flower vase, a camera, a smartphone, a notebook, a laptop, and a candle, near a window with curtains.]()
02
Ongoing Management & Execution
Your chosen service is delivered consistently each month, whether that’s maintaining your website, managing content, or planning campaigns. -
![A woman sitting at a wooden table using a smartphone, with a laptop and floral arrangement nearby, in a cozy indoor setting.]()
03
Performance Review & Refinement
We monitor progress, adjust where needed, and ensure everything remains aligned with your wider goals. -
![Person using smartphone to view an Instagram account, with an open album or scrapbook with photos and designs in the background.]()
04
Continued Growth Support
As your business develops, we adapt strategy and focus areas to support sustainable growth without overwhelm.
