Lumen Launch x The Getaway Club

A distinctive, travel-inspired brand identity for a business built around unforgettable getaways and personalised experiences. Lumen Launch worked with Olivia Rose Travel to bring The Getaway Club to life, creating a cohesive visual identity that blends timeless elegance with a playful, modern feel. From the considered colour palette and bespoke logo suite to the supporting brand assets, every detail was designed to reflect Olivia’s personality while giving the business a recognisable identity of its own.

From the main logo and alternative brand marks to the finer details of the visual identity, Lumen Launch created a flexible branding package ready to bring The Getaway Club to life across digital platforms and beyond. A polished yet personality-filled brand designed to inspire wanderlust, build recognition and make booking your next escape feel that little bit more special.